Program Ad Submission Guidelines
March 5, 2010
Please follow these guidelines when submitting an ad for the 2010 CHSA Finals Program:
AD DEADLINES
Aug. 10: Make ready ads due from advertisers
Aug. 13: Print ready ads due from advertisers
AD SIZES
B/W Half Page: 7.5 w x 4.5 h inches
B/W Full Page: 7.5 w x 9.5 h inches
Color Back Page: 8.5 w x 11 h inches trim size; bleeds 1/8 inch top, bottom, right; 4-color
Preferred formats: PDF (Acrobat), TIFF (.tif), PSD (Photoshop), EPS, AI (Illustrator) JPEG (saved Maximum), PUB (Publisher)
File Resolution: files should be saved at 300 ppi (pixels per inch) in grayscale for offset printing
Fonts: please include Windows version fonts only or else flatten font layers in Photoshop or save fonts as outline in Illustrator for Mac or PC.
Some helpful tips for do-it-your-selfers:
We can layout your ad if you do not have the services of a professional designer. If you are a business and have a logo, we would want to get that from you and any other design elements you might have available such as photos. We can create something from scratch for you as well.
Photo files should be of a print quality resolution: 300ppi (pixels per inch). Be sure you have the copyright permission to use photos and graphics that you did not create yourself. There are stock photo resources on the web such as istockphoto.com where you can purchase economical photos suitable for print advertisement. In general a photo grabbed directly off the web is only 72 ppi and so not suitable for print work.
If you have Microsoft Office, you probably have Publisher, Microsoft’s Page Layout program that you can use to create a simple ad. Half and Full Page Ad templates in Publisher (.pub) format are available for download from the CHSA Finals website at: www.chsafinals.com
We recommend using type cleanly and simply. Typically, use only one or two fonts in a design. Overuse of font faces and special type effects is a common error. Instead, use bold or caps sparingly for emphasis and don’t make type gigantic, particularly for the body of your ad. Add a sophisticated image for a smart looking ad.
Don’t forget your contact information including phone, web and email.
We reserve the right to modify ads to adhere to editorial and design standards.
CHSA Finals Request For Proposal for 2011/12 Venue
March 1, 2010
The Connecticut Horse Shows Association, (“CHSA”), is seeking venue proposals for the CHSA Finals annual horse show. CHSA will release the annual horse show venue request for proposal (RFP) on a bi-annual basis; this RFP is for the 2011 and 2012 CHSA Finals Horse Show. (Download PDF)
Any CHSA Member may submit a bid to host the CHSA Finals. Applicants should be aware that running a successful horse show is a great deal of effort and involves considerable organization, forethought and support/help. The CHSA Finals has grown over the past four years to be one of the premier Connecticut state horse shows and serves as the State Finals for Riders jumping 2’6” and under. The show facility must have patience and understanding with novice exhibitors, parents and spectators and be able to take responsibility for insuring that the rules are being followed, etc.
Interested parties need to notify CHSA of their intent to submit a proposal by submitting a letter of interest or intent to bid to the:
CHSA Finals
10 Potter Hill Drive
Guilford, CT 06437
by mail or by email to the following email address: RFP@chsaonline.com within 30 business days of the letting of this RFP (March 31, 2010). Final RFP Proposals must be submitted and postmarked by April 15, 2010.
If you have any questions please email RFP@chsaonline.com